When you work with Kin & Co., you will get a developed strategy, custom touchpoints, and provided education and resources on how to confidently implement your brand assets.
The story of your business is the most powerful asset for your brand. Understanding your story and communicating it to your customers through touchpoints is the keystone to becoming an experiential brand.
Assets are the various elements that make up the identity of a brand. The assets developed for a brand identity will vary based on the business. Take a look through the different services and the assets included in each.
During the Discovery Call, we'll discuss the needs of your business. We'll determine the best course of action and send a project proposal.
Let's breakdown the industry jargon.
Updating aspects of the brand strategy and building missing pieces.
Starting from scratch and developing the entire strategy.
A complete review and update of the current brand strategy.
Brand Strategy Guide
Target Audience Personas
Voice & Tone
Services & Pricing Guides
Social Media Graphics
Social Media Templates
Email Newsletter Design
How much could you get done if you didn’t need to worry about creating social media graphics or digital collateral? Consider this service if you have a small project such as new brand collateral assets, social graphics or templates. If you are on a time crunch, Design Days are a great way to get projects done quickly.
We’ll decide on a set amount of deliverables and will get as much done during the allotted time. All promised deliverables will be created even if time expires. If extra time is left over, more deliverables can be added until time runs out.
After assets have been created, we'll educate you and provide resources to equip you to feel confident in implementing your brand and using your assets.
Strategy and Brand Guidelines are provided on all branding projects.
Loom videos reviewing brand strategy, guidelines, and how to implement, how to do regular and minor maintenance on your website, how to collect market research, and maintain brand implementation in all touchpoints.