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The customer’s journey are the stages a customer takes during the buying process. There are five stages in the journey: discovery, consideration, convert, retention, and loyalty & advocacy. This post will focus on the consideration phase of the journey. This phase is the first stage where an offer should be introduced. To learn about the […]

Brand Strategy, Customer Journey

April 19, 2022

Elevating the Customer’s Journey: The Consideration Phase

A mock-up of stickers, give customers something to remember your business during the consideration phase, for Mesilla Co. Picnics and Micro Events designed by Kin & Co. Design Studio a strategic brand and website designer.

The customer’s journey is the path your customer’s take with your brand from first learning about your business through the sale, and ideally becoming a loyal advocate for your business. The customer’s journey is broken into five phases: discovery, consideration, convert, retention, and loyalty & advocacy. In this post, we’ll discuss the discovery phase. About […]

Brand Strategy, Customer Journey

March 22, 2022

Elevating the Customer’s Journey: The Discovery Phase

A mock-up of business cards, a way to introduce customers to your business in the discovery phase, for Loud Mouth Copywriting designed by Kin & Co. Design Studio a strategic brand and website designer.

The customer’s journey is the path a customer takes during the buying process. There are five stages in the customer’s journey from their first interaction with your brand to becoming a loyal customer. The five stages your will learn about are discovery, consideration, convert, retention, and loyalty & advocacy. 1. Discovery The discovery phase is […]

Customer Journey

March 14, 2022

Stages of the Customer’s Journey

A mock-up of the home page of a website design for Mesilla Co. a picnic and micro event company. The homepage is on an iPad screen on a marble table with a cup of coffee and a book designed by Kin & Co. Design Studio a strategic brand and website designer.

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Branding Blues?
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Branding Blues? I got you!

Branding Blues?
I got you!

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