Blog

Get ready to step up your marketing game! Cause I’m diving into the exciting world of email marketing platforms. There are so many options out there, and it can be overwhelming to decide which platform is best for your business. Don’t worry, I’ve got you covered! In this blog post, I’ll be sharing a few […]

I’m a little late to setting my goals for the year, but I almost didn’t set any. You see, I’ve always been a goal setting, ambitious person. I am an Enneagram 3 after all. These past few years, I’ve reflected on my work, actions, and life. I’ve slowed down and placed focus on what makes […]

You’ve been considering a rebrand, but you aren’t sure if your business is ready just yet. You probably have many questions and you want to. know for sure. So.. how do you know when you’re business is ready. I’m sharing my top 5 signs your business is ready to rebrand. First, let’s cover what a […]

Showit is a great tool to build websites. You purchased a template and are ready to get to customizing it, but where do you start? What all needs to be done? This post will take you through everything you need to know to customize your template. Adding your Template to your Showit Library Adding your […]

Moodboards are one of the most important parts of the initial creative direction for a brand. Moodboards help designers and clients have a mutual understanding of the brand’s aesthetic. Designers use moodboards as a guide to drive their design work and stay aligned with the brand’s desired aesthetic. So, what is a moodboard and how […]

The customer’s journey are the stages a customer takes during the buying process. There are five stages in the journey: discovery, consideration, convert, retention, and loyalty & advocacy. This post will focus on the consideration phase of the journey. This phase is the first stage where an offer should be introduced. To learn about the […]

The customer’s journey is the path your customer’s take with your brand from first learning about your business through the sale, and ideally becoming a loyal advocate for your business. The customer’s journey is broken into five phases: discovery, consideration, convert, retention, and loyalty & advocacy. In this post, we’ll discuss the discovery phase. About […]

The customer’s journey is the path a customer takes during the buying process. There are five stages in the customer’s journey from their first interaction with your brand to becoming a loyal customer. The five stages your will learn about are discovery, consideration, convert, retention, and loyalty & advocacy. 1. Discovery The discovery phase is […]

Touchpoints are any point of contact a customer has with your business at any stage of their buying journey. By creating intentional touchpoints, you will elevate your customer’s experience with your brand. Use these three tips to improve your brand experience with more intentionally crafted touchpoints. Step 1: Truly Understand Your Target Audience If you […]